DASH is expanding its digital offerings to help provide low-balance clients with access to holistic advice designed to alleviate financial stress and improve overall well-being.
DASH Technology Group (DASH) has partnered with HealthyMe Digital (HMD) to provide holistic digital financial advice solutions designed to deliver relevant health and wellbeing content to clients, helping foster lasting positive change in their lives.
The high cost of advice continues to be an issue, with Investment Trends data revealing that only 10 per cent of Australians sought professional financial advice in the past year.
DASH emphasised the importance of access to financial advice in helping alleviate financial stress, stating the lack of support can lead to financial uncertainty and potential decline in overall well-being.
Terri Ho, head of adviser solutions at DASH, said the new offering will provide clients with additional support to help them make better financial decisions and alleviate excess financial stresses that impact their overall well-being.
“Our joint venture with HealthyMe Digital endeavours to provide balanced and holistic wellness resources in different formats. This is while being able to access personal financial advice and track their ongoing progress towards their financial goals,” Ho said.
The firm added that offering holistic solutions for low-balance clients is essential to making financial advice more accessible and bridging the advice gap in Australia.
“The utilisation of digital journeys has gained traction among advisers, institutions, and super funds seeking to engage either low-balance clients or to reach more super fund members more effectively,” DASH said.
HealthyMeWise content covers a wide range of topics relative to overall health, including financial well-being, mental health, and lifestyle. It is currently being leveraged by a number of Australia’s largest companies, including one of Australia's top four banks.
The content is available to DASH’s current advisers for white-labelling purposes, and institutional clients already using the firm’s digital advice solution.
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