New research in the UK has found that investors are happy to use robo-advice, but only for investments that are less than £1,000.
According to research by UK-based financial services organisation True Potential, 65 per cent of investors said they would use an automated tool for investments up to £1,000, or nearly AUD$2,000, before going to a professional adviser.
Less than 10 per cent said they would invest more than £5,000 with robo-advice, while 22 per cent said they consider the tools as "full replacements" to advisers, the research shows.
Despite an industry rush to roll out robo-advice services, True Potential believes a hybrid model will eventually emerge.
"Technology certainly has a big role in the future of personal financial management and advice, but we are not there yet. None of the technology on the market can truly be described as robo-advice, which would require very sophisticated artificial intelligence to work properly," said True Potential managing partner David Harrison.
"Technology enables consumers to make small investments where it would not make sense to go through an adviser."
Moreover, during True Potential's financial adviser conference in January, 80 per cent of advisers said they viewed robo-advice as an opportunity, not a threat.
"Robo-advice is not going to replace financial advisers any time soon. For larger investments, I think people will still want to talk to another human being and our research supports this," Mr Harrison said.
SUBSCRIBE TO THE IFA DAILY BULLETIN
- 22 Sep 2017ASIC permanently bans unlicensed SMSF spruikerBy Staff Reporter
- 22 Sep 2017Advisers recognised at Women in Finance AwardsBy Staff Reporter
- 21 Sep 2017Advisers not fully aware of LIF impacts: ZurichBy Staff Reporter
- 21 Sep 2017Red tape forces SMEs to cut staffBy Adam Zuchetti and Aleks Vickovich
- 21 Sep 2017Bitcoin 'dangerous and speculative', says MagellanBy Tim Stewart
- 20 Sep 2017ANZ calls for adviser transparencyBy Killian Plastow
- view all