X
  • About
  • Advertise
  • Contact
Get the latest news! Subscribe to the ifa bulletin
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
No Results
View All Results
Home Podcast

Women in advice in 2022

On a new episode of the ifa Show, host Neil Griffiths is joined by award-winning financial adviser and the founder and CEO of WOW Women’s Group, Tracey Sofra.

by Robyn Tongol
March 9, 2022
in Podcast
Reading Time: 2 mins read
Share on FacebookShare on Twitter

To coincide with International Women’s Day this week, Neil sat down with Tracey to discuss the state of gender equality in the Australian advice industry, how far it’s come and how much more it’s got to go.

“We’re around the 15 to 20 per cent representation, which that figure’s been around for quite a while, [it] hasn’t changed a lot,” Tracey said.

X

On this episode, Tracey also expressed why financial planning should be considered both as a career and client by women.

“I think it’s a magnificent profession for women, so much flexibility. It is a tune to our natural abilities as women from a compassionate point of view, from an emotional intelligence connectivity view, it allows great flexibility,” she said.

“[Women are] more comfortable with female financial advisers… women out in the community need advice and when they seek it, there’s not enough of them in the industry to provide that advice.”


The ifa Show is brought to you by Sharesight

Tags: Women In Business

Related Posts

Reimagining financial advice: Breaking down the Actuaries Institute’s HGA framework

by ifa Team
November 5, 2025
0

In the latest episode of The ifa Show, Andrew Gale and Stephen Huppert from the Actuaries Institute’s Help, Guidance and...

The future of AI, efficiency and client engagement in advice

by Expand
October 29, 2025
0

In the latest episode of The ifa Show, MLC Expand CEO Liz McCarthy and Shadforth Financial Group CEO Terry Dillon...

Breaking down the new $3m super tax with Aaron Dunn

by Noemie Venegas
October 15, 2025
0

In this crossover episode of The ifa Show, host Keith Ford is joined by The SMSF Adviser Show co-host Aaron...

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

VIEW ALL
Promoted Content

Private Credit in Transition: Governance, Growth, and the Road Ahead

Private credit is reshaping commercial real estate finance. Success now depends on collaboration, discipline, and strong governance across the market.

by Zagga
October 29, 2025
Promoted Content

Boring can be brilliant: why steady investing builds lasting wealth

Excitement sells stories, not stability. For long-term wealth, consistency and compounding matter most — proving that sometimes boring is the...

by Zagga
September 30, 2025
Promoted Content

Helping clients build wealth? Boring often works best.

Excitement drives headlines, but steady returns build wealth. Real estate private credit delivers predictable performance, even through volatility.

by Zagga
September 26, 2025
Promoted Content

Navigating Cardano Staking Rewards and Investment Risks for Australian Investors

Australian investors increasingly view Cardano (ADA) as a compelling cryptocurrency investment opportunity, particularly through staking mechanisms that generate passive income....

by Underfive
September 4, 2025

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

Poll

This poll has closed

Do you have clients that would be impacted by the proposed Division 296 $3 million super tax?
Vote
www.ifa.com.au is a digital platform that offers daily online news, analysis, reports, and business strategy content that is specifically designed to address the issues and industry developments that are most relevant to the evolving financial planning industry in Australia. The platform is dedicated to serving advisers and is created with their needs and interests as the primary focus.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About IFA

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • News
  • Risk
  • Opinion
  • Podcast
  • Promoted Content
  • Video
  • Profiles
  • Events

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
  • About
  • Advertise
  • Contact Us

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited