Speaking at the 15th annual Wraps, Platforms & Masterfunds conference in the Hunter Valley, NSW, Forte Asset Solutions managing director Steve Prendeville said the financial services landscape is set to “morph” in the coming year.
“The market is hot at the moment, and there are not many dealer groups in the country that are currently not for sale,” Mr Prendeville said.
There will soon be very few mid-sized dealer groups in the financial planning sector as a ‘dumbbell effect’ occurs, he added.
“We’ll see small boutiques and we’ll see a substantial amount of growth in self-licensing,” Mr Prendeville said.
Mid-sized players are being targeted by the software and platform providers such as OneVue, Managed Accounts and Hub24.
“OneVue have been one of the most active acquirers in the market and I don’t see [chief executive] Connie [Mckeage] stopping yet,” Mr Prendeville said.
“They’re cashed up, they need distribution and they’re going to be a lot more active in this space. And I think you will see dealer groups with technology partners and owners,” he said.
The big end of town is not immune from the influence of big technology players either, Mr Prendeville said.
“We will see Google, Apple and Amazon come into the financial services market,” he said.
“They’ve got the trusted brands, they’ve got the depth and penetration, they’ve got technology, they’ve got capital.
“When you’ve got a trusted brand that’s going to be enabled with the robo-advice technology, all of a sudden they’re going to become the new dealer groups and the new fund managers,” Mr Prendeville said.




Steve at Forte is the man to go to for this information. Groups may have sought his help to look for opportunities, but the ARs are usually the last to know…for obvious reasons.
Everything’s for sale Phillipa, if the price is right. What would stop you from taking the cash, having a holiday and restarting again. Its worked for others out there, just ask Ray
“We will see Google, Apple and Amazon come into the financial services market,” he said.
What rubbish.
Big statement saying that “there are not many dealer groups in the country that are currently not for sale”. I thought most of the consolidation was already done. MYPLANNER is definitely not on the market.
Is there an industry, sector, or business idea that Google, Apple and Amazon haven’t been predicted to get into?