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Home News

‘No use fighting it’: Johnston tells advisers to ‘embrace’ industry funds

Peter Johnston has doubled down on his recent proposal which recommends a new advice structure inclusive of super funds.

by Maja Garaca Djurdjevic
July 11, 2023
in News
Reading Time: 5 mins read
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The executive director of the Association of Independently Owned Financial Professionals (AIOFP) has penned a letter to his member base defending his earlier proposal for a new advice structure that’s inclusive of superannuation funds.

In the proposal, Mr Johnston said advice providers should fall into either the relevant advice provider, non-relevant provider, or risk insurance advice provider category.

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He explained that AIOFP is in line with Financial Services Minister Stephen Jones’s position that including superannuation funds in the advice process is preferable to allowing banks back into the fold.

Moreover, Mr Johnston said, “the provision of factual information by super fund trained staff is not detrimental to members” and added, “it will significantly reduce the cost of providing advice”.

“This process is also not a threat to services provided by most external relevant advice providers who cannot service this end of the market due to prohibitive compliance costs,” he said.

In a follow-up email, made available to ifa, Mr Johnston told AIOFP members that although “it is hard for some to accept this outcome”, “this was always going to happen”.

“No use trying to fight it,” he said. “Just embrace it, with gritted teeth for some.”

Mr Johnston declared that industry funds (IF) have “won the war against the banks” and that they “arguably” need independent advisers to assist their business model.

“Firstly, they are NOT ‘union funds’, yes, they are favoured by the union movement BUT around 50 per cent of their directors are from the corporate/independent market and they give donations/support equally to both sides of politics … i.e., unions and corporates. They also have APRA watching them like a hawk,” he said.

Mr Johnston said AIOFP thinks the minister will allow internal super staff to give information to fund members without the need to be licensed which, he said, “makes practical sense”.

“This gives the option of having in-house licensed advisers or outsource financial advice to the independent advice market.

“If a fund was facing the option of AFSL risk/cost of their own internal adviser at say $200,000+ or outsource it to an independent adviser that keeps the account balance intact, works on a fee-for-service basis with the fund member, therefore no subsidisation, which is the way all advice should be, and may give inflows from their own business, what would you do?”

The AIOFP head further suggested funds “only need to train up mid-range internal staff” to give product, Centrelink, and generic transition to retirement information.

“If I was an internal adviser working in an industry fund, I would be looking at other opportunities. In fact, yesterday I got a call from an IF which is merging with a bigger one and they want help to find new opportunities for all their internal advisers who are getting a redundancy cheque,” Mr Johnston said.

“This is not an ‘expected trend’ … it is happening right now and it will be more than likely a win-win-win outcome for all participants, IF, consumer and independent adviser, and the minister, in our view.”

Mr Johnston has been a staunch opposer of the Quality of Advice Review (QAR), which suggested that superannuation funds, alongside banks and insurers, should expand their advisory role.

Back in February, he said AIOFP is “unashamedly and unapologetically” representing the “best interests” of advisers in opposing the QAR.

A month later, he said he is categorically opposed to the return of superannuation funds, banks, and insurers to advice. Quoting research by Super Consumers Australia, which revealed only 25 per cent of Australian adults look to the expertise of professionals (e.g. advisers) to assist with retirement planning, Mr Johnston argued that the current number of advisers is sufficient to meet these requirements.

“Of course, we want some more advisers back in there, but when you look at the performance of the funds being managed by some of these institutions and the quality of advice, which is what came out of the royal commission, you don’t want their advice anyway,” he said.

“We think there are enough advisers, but there should be more, and we think that the quality and standard of advice coming out of the banks and the other institutions, in the last 10–15 years, has been extremely poor.”

Asked about this change of heart, Mr Johnston told ifa that “because we don’t have an ideal world”, “super funds are better positioned than banks”.

He added that AIOFP still opposes manufacturers having internal advice functionality.

“Non-relevant providers will not be ‘licensed advisers’, they will be existing staff conveying product and related information to super members, not advice,” he explained.

“The super fund will then have a choice of internal relevant providers at $200 – 350,000 per head delivering advice to members or outsource it to independents for minimal cost … and likely to get their client inflows and mitigate AFSL risk … it’s a no-brainer especially with APRA pressuring over costs.”

Last month, Mr Jones said the government will accept 14 of the 22 QAR recommendations, including the one pushing for a larger role for super in advice.

Expounding on the government’s thought process at the time, Mr Jones said funds “must play” an expanded and more effective role that serves the needs of their members.

“In fact, government has already told them they need to do more,” the minister said, and added that funds are “well-suited to safely meeting the needs of their members”.

The minister, however, clarified that further consultation may be necessary to address questions regarding the scope of advice that can be provided by a fund, the education standards needed for an employee or representative of that fund, as well as how funds are held to an appropriate duty.

Tags: Advisers

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Comments 14

  1. PETER JOHNSTON- AIOFP says:
    2 years ago

    We agree that all insto’s including super funds can have trained internal staff to give product and related information to consumers without being licensed [this should not be considered advice in the strict legal sense…..some are getting confused or mischievous around this issue]…..and in a perfect world no insto/super fund should be vertically integrated, but we don’t have a perfect world……

    Reply
  2. Anonymous says:
    2 years ago

    Make all advice fees tax deductible and you automatically make it cheaper by 19-47% for people.

    Reply
  3. Scott says:
    2 years ago

    Met with a 80 y/o retirees who was working part time until last Xmas. He had 100k in an industry fund and 700k in various savings and TDs. Good luck with seeking advice from the super fund.

    Reply
  4. anon says:
    2 years ago

    Sounds like a whole lot of flip flopping by AIOFP

    Reply
  5. Anonymous says:
    2 years ago

    Other than the completely obvious answer…why on earth should a super fund with the sole responsibility & primary duty of managing the retirement savings of it’s members need to make any donations whatsoever to any political party?

    Reply
  6. Duke Nukem says:
    2 years ago

    I don’t see industry funds as competition as we do not operate on a transactional basis. We won’t be losing clients to their service as it’s a market we were never in. They can deal with people that think I’m happy to take on a potentially lifetime liability for $300 and 1 hour of my time. Looks more like Peter searching for a parachute.

    Reply
  7. Anon says:
    2 years ago

    [i]This process is also not a threat to services provided by most external relevant advice providers who cannot service this end of the market due to prohibitive compliance costs[/i]
    And this is the issue not being addressed. Why allow super funds to provide advice cost effectively (ie without having to provide documentation, no best interest duty, etc), but not do the same for licensed advisers.

    We are going to have this perverse situation where if a client comes to me and just want to have their super reviewed, I can’t just say “yep this fund is rubbish, you should move to XXX”. I need to meet the safe harbour steps, I need to also look at their insurance, I need to write a plan, present the plan…..The fee has to start in the thousands to cover costs.

    However, super funds can say “its all good move to this investment option”. Sure it might be the best investment option the fund has available, but it might be rubbish in comparison to other funds (or their admin fee might be 0.6%, costing them hundreds of thousands in the next 30 years, but it doesn’t matter. No fee for this, as it was only a 15 minute conversation.

    Why not allow licensed advisers to have a 30 minute meeting where we recommend the best fund, help them fill in the paperwork to rollover their super and insurance if they have it, and send them on their way. The fee could be a couple of hundred and they would be in an infinitely better place than using the super fund’s advice.

    Reply
    • Anonymous says:
      2 years ago

      No thanks. While advice practice values are a function of recurring revenue, I’m not interested in helping people once off like you suggest. I will never do wrong by a client, but I am unashamedly here to make money as a business owner, and the sort of once off stuff you’re talking about is nonsense. What about lodging those forms, following them up until completed and the scores of hours that entails? Couple of hundred bucks? Kidding yourself. At $440 an hour, it would still be thousands for my help with that stuff. Leave the charity to the industry funds.

      Reply
  8. Anonymous says:
    2 years ago

    Sounds like AMP in 1980s right – but with all competition completely burdened with Red Tape – and ASIC ready to jump on anyone moving FUM – acting as the enforcer?

    Reply
  9. Mr G says:
    2 years ago

    All planners want is an even playing field. Super fund advice can’t be conflicted if it is to work but it won’t be.

    Reply
  10. Anonymous says:
    2 years ago

    The real issue is that Industry Funds need to embrace retail advisers, who are quite happy to work with them, providing the horrendously inefficient Annual Fee Renewal Consent forms are eliminated, changed to a one-off ongoing fee form (to charge say $30 a month). AFRC forms do not exist in any other nation on earth, and Australians wonder why adviser numbers continue to fall & why the advisers (who are left) are terminating small clients & jacking up their fees.

    Reply
    • Anonymous says:
      2 years ago

      Any half smart adviser refuses to work with industry super funds. They are unbelievably inefficient with zero care for members or advice practitioners. Their portals are woeful, reporting is not transparent and turnaround times are a joke. There’s a reason the industry funds are not a threat to good advisers, because good advisers wouldn’t be using them and any clients who do are not likely to be the target market of those advisers.

      Reply
      • Anonymous says:
        2 years ago

        Who do you use that provides even close to the returns of industry funds for your clients?

        Reply
        • ISA not real says:
          2 years ago

          Returns substantially based on unlisted assets and dodgy valuations.
          Returns based on 94% growth assets (as per APRA heatmap) and called a Balanced Fund.
          Industry Super Fund returns are a fraud

          Reply

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