X
  • About
  • Advertise
  • Contact
Get the latest news! Subscribe to the ifa bulletin
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
No Results
View All Results
Home News

‘Demand for advice is strong’, says MLC

More than 2 million Australians were considering getting financial advice in the next two years even during the proceedings of the Hayne royal commission, according to MLC.

by Staff Writer
March 27, 2019
in News
Reading Time: 2 mins read
Share on FacebookShare on Twitter

In a presentation at the ifa Business Strategy Day in Sydney, MLC general manager of wealth distribution, Geoff Rogers, spoke of his research done in collaboration with Investment Trends last year.

For that research, Mr Rogers interviewed a sample of more than 2,000 consumers that could be viewed as substantive enough to apply across the whole Australian population.

X

He found that even during the Hayne royal commission, 2.1 million adult Australians were considering getting advice in the next two years, which was up 31 per cent on 2017.

“The demand for advice is strong, but there’s a contrary trend to this as well. There are actually 1.9 million Australians getting advice right now and 200,000 of those were considering leaving their planner, in that year alone, for all sorts of reasons,” Mr Rogers said.

Mr Rogers argued that an environment exists for financial advice to thrive in Australia, pointing to the strength of the superannuation system even as it goes through a transitional period.

He said that the super system in 2017 was worth $2.3 trillion and that, in 10 years’ time, it will be worth $4.02 trillion.

“That’s just the superannuation system. That’s not all advanced, and I know that there’s a standard amount of advice that’s given outside of super as well,” Mr Rogers said.

“If we are going through a period in transition and change, we’re going so into a system that is strong.”

Tags: Exclusive

Related Posts

Image/Financial Services Council

Legislative fix for drafting error vital to avoid more adviser losses: FSC

by Keith Ford
November 12, 2025
0

The Financial Services Council has warned that unless an omnibus bill is passed before 1 January 2026, an “inadvertent drafting...

Clearer boundaries between different levels of support needed to help client outcomes

by Alex Driscoll
November 12, 2025
0

Touching on this issue on the ifa Show podcast, Andrew Gale and Stephen Huppert from the Actuaries Institute’s Help, Guidance...

Image: Who is Danny/stock.adobe.com

Open banking platform aims to provide advisers ‘verified financial truth’ for clients

by Keith Ford
November 12, 2025
0

Fintech platform WealthX is using its partnership with Padua to “bridge critical gaps between broking and advice” through a new...

Comments 8

  1. RP says:
    7 years ago

    Well summed up WB!

    Reply
  2. anonymous says:
    7 years ago

    hey does anyone know where terry is these days ?

    Reply
  3. In deep doo says:
    7 years ago

    please don’t blame FPA. they have been humiliated. only 2 x credits for their CFP(r) program. FASEA have just torn them to shreds. who is going to do their program now. no revenue.

    all the CFP (r) are mad as hell and want their money back. they are saying this is misleading and deceptive as clearly it was not a qualification issued under the AQF framework and many believed they were doing “masters” level quals and feel ripped off.

    Danfe is under pressure. what’s he going to do. his 4 p’s are his 4 f’s if he can’t have financial planning he will have 4p’s but only 3 f’s which doesn’t work

    Reply
  4. What's our vector, Victor? says:
    7 years ago

    If your LinkedIn profile is correct Geoff Rogers of MLC you have no advice experience or any FP qualifications whatsoever. That right?

    Reply
  5. Anne Davies says:
    7 years ago

    Have you seen the new entrant requirements? Frankly it’s easier to become a Doctor or an Astronaut. No complaints about the degree & supervision but the other hurdles when combined are just ridiculous. They’ve gone totally over board and shut the door on new entrants. The demand is there yes yes yes… but access and ability to pay. no No NO.

    Insert standard clause: I blame industry associations/ FPA.

    Reply
  6. JB says:
    7 years ago

    Aus Super will be very busy then!

    Reply
  7. WB says:
    7 years ago

    I don’t think the demand for advice is the issue. I think it makes sense that as the population grows and as the current workforce retires and transitions into retirement, the demand should be there.

    The big issue, in my humble opinion, is the right advisers providing that advice should be given to be fairly paid for that advice without every damn uneducated and uninformed politician that’s just seeking their moment in the sun; every conflicted regulator and ever media outlet out there jumping up and down about the fact we do actually get paid for the work we do.

    We have enormous expenses each month, unmatched compliance and regulatory measures, a ridiculous new education regime that fails to include any common sense as well as limits on the income we’re now allowed to earn – that to be the best of my knowledge, no other industry anywhere here in Australia has.

    The opportunity to serve clients and provide advice isn’t the issue….its the roadblocks advisers now have to serve those clients and provide that advice, that’s the BIG issue (IMO).

    Reply
  8. anonymous says:
    7 years ago

    They had better hurry then.
    It will be hard to find one in 2 years time.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

VIEW ALL
Promoted Content

Private Credit in Transition: Governance, Growth, and the Road Ahead

Private credit is reshaping commercial real estate finance. Success now depends on collaboration, discipline, and strong governance across the market.

by Zagga
October 29, 2025
Promoted Content

Boring can be brilliant: why steady investing builds lasting wealth

Excitement sells stories, not stability. For long-term wealth, consistency and compounding matter most — proving that sometimes boring is the...

by Zagga
September 30, 2025
Promoted Content

Helping clients build wealth? Boring often works best.

Excitement drives headlines, but steady returns build wealth. Real estate private credit delivers predictable performance, even through volatility.

by Zagga
September 26, 2025
Promoted Content

Navigating Cardano Staking Rewards and Investment Risks for Australian Investors

Australian investors increasingly view Cardano (ADA) as a compelling cryptocurrency investment opportunity, particularly through staking mechanisms that generate passive income....

by Underfive
September 4, 2025

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

Poll

This poll has closed

Do you have clients that would be impacted by the proposed Division 296 $3 million super tax?
Vote
www.ifa.com.au is a digital platform that offers daily online news, analysis, reports, and business strategy content that is specifically designed to address the issues and industry developments that are most relevant to the evolving financial planning industry in Australia. The platform is dedicated to serving advisers and is created with their needs and interests as the primary focus.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About IFA

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • News
  • Risk
  • Opinion
  • Podcast
  • Promoted Content
  • Video
  • Profiles
  • Events

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
  • About
  • Advertise
  • Contact Us

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited