X
  • About
  • Advertise
  • Contact
Get the latest news! Subscribe to the ifa bulletin
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
No Results
View All Results
No Results
View All Results
Home News

‘All Australians should have access to well-priced, event-driven advice’

For a professional with decades in the industry, the question of whether everyone needs advice cannot be answered without asking if that’s even possible.

by Jessica Penny
December 14, 2022
in News
Reading Time: 2 mins read
Share on FacebookShare on Twitter

While the number of those wanting advice increases and the number of practising advisers decreases, it’s commonly agreed that Australians seeking financial advice may encounter barriers beyond just the steep costs.

Speaking recently on the ifa Show podcast, director and founder of Forte Asset Solutions Steve Prendeville said that while he believes that “everyone does need advice”, he also strongly agrees that people “need a specific piece of advice at a certain time”.

X

“A lot of it is event-driven,” Mr Prendeville explained.

“Not necessarily do people need ongoing, continual advice unless they’re coming into really complicated periods of time”.

Expounding on this, Mr Prendeville explained that peace of mind at retirement is a key component of needing access to advice at the latter stages of one’s life. But, he noted, the projected continued growth in superannuation assets is testing the industry’s capacity to accommodate Australians looking to navigate their finances.

“We’ve got 700 Australians retiring every day. We’re seeing $70 billion transfer from accumulation to retirement per annum. Then by 2026, which is not too far away, we’re going to have 137,000 Australians every year turning 65,” Mr Prendeville said.

“This is part of where the need for advice has never been greater.”

Moreover, Mr Prendeville worried that operational costs and inefficiencies in the “back office” restrict the capacity of today’s already small pool of qualified financial advisers.

“The thing that’s missing is the ability and the capacity to take on growth. We’ve seen organic growth out there. It’s just the ability to actually capture it, I think is their greatest issue, and will remain so for an extended period of time,” he continued.

“We’re seeing increasing costs, somewhere around, on average, 16 per cent over the last 12 months.”

“I think that if we can free up the back office, which I really hope the Quality of Advice does, I think we’ll be able to take up more of the capacity that will be released within the marketplace. The need is great.”

Looking into the future and whether the QAR will make advice cheaper to access for consumers, Mr Prendeville admitted that “the genie is out of the bottle” with regards to pricing.

“I don’t think that they’re [advice practices] looking to reduce costs any time soon. I think the reduction of cost will be purpose-built, predominantly algorithmic advice,” he said.

“It’s going to be well-priced, event-driven advice. Limited to a certain event. Because all Australians should have access to that,” he concluded.

Related Posts

Image/Financial Services Council

Legislative fix for drafting error vital to avoid more adviser losses: FSC

by Keith Ford
November 12, 2025
0

The Financial Services Council has warned that unless an omnibus bill is passed before 1 January 2026, an “inadvertent drafting...

Clearer boundaries between different levels of support needed to help client outcomes

by Alex Driscoll
November 12, 2025
0

Touching on this issue on the ifa Show podcast, Andrew Gale and Stephen Huppert from the Actuaries Institute’s Help, Guidance...

Image: Who is Danny/stock.adobe.com

Open banking platform aims to provide advisers ‘verified financial truth’ for clients

by Keith Ford
November 12, 2025
0

Fintech platform WealthX is using its partnership with Padua to “bridge critical gaps between broking and advice” through a new...

Comments 5

  1. Dr Mike Burry says:
    3 years ago

    Yes – it is possible – remove the unnecessary red tape which is not helping anyone. How difficult is it ???????

    Reply
  2. Anonymous says:
    3 years ago

    “It’s going to be well-priced, event-driven advice. Limited to a certain event. Because all Australians should have access to that,”

    Remind me, why were commissions banned?

    Reply
    • Anon says:
      3 years ago

      It will be free advice…just watch out for the hidden fees in the PDS which we know clients won’t read.

      Reply
  3. Anonymous says:
    3 years ago

    While Steve is correct, what he is missing is the bit about advice being given by product providers. Is this advice, or is it just sales??

    Reply
    • Hello says:
      3 years ago

      It’s sales advice!

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

VIEW ALL
Promoted Content

Private Credit in Transition: Governance, Growth, and the Road Ahead

Private credit is reshaping commercial real estate finance. Success now depends on collaboration, discipline, and strong governance across the market.

by Zagga
October 29, 2025
Promoted Content

Boring can be brilliant: why steady investing builds lasting wealth

Excitement sells stories, not stability. For long-term wealth, consistency and compounding matter most — proving that sometimes boring is the...

by Zagga
September 30, 2025
Promoted Content

Helping clients build wealth? Boring often works best.

Excitement drives headlines, but steady returns build wealth. Real estate private credit delivers predictable performance, even through volatility.

by Zagga
September 26, 2025
Promoted Content

Navigating Cardano Staking Rewards and Investment Risks for Australian Investors

Australian investors increasingly view Cardano (ADA) as a compelling cryptocurrency investment opportunity, particularly through staking mechanisms that generate passive income....

by Underfive
September 4, 2025

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

Poll

This poll has closed

Do you have clients that would be impacted by the proposed Division 296 $3 million super tax?
Vote
www.ifa.com.au is a digital platform that offers daily online news, analysis, reports, and business strategy content that is specifically designed to address the issues and industry developments that are most relevant to the evolving financial planning industry in Australia. The platform is dedicated to serving advisers and is created with their needs and interests as the primary focus.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About IFA

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • News
  • Risk
  • Opinion
  • Podcast
  • Promoted Content
  • Video
  • Profiles
  • Events

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Opinion
  • Podcast
  • Risk
  • Events
  • Video
  • Promoted Content
  • Webcasts
  • About
  • Advertise
  • Contact Us

© 2025 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited