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North adds 18 more options to investment menu

The investment platform has added the options progressively since December.

North has confirmed 18 more options to its menu which cover equities, property, bonds and technology.

The additions come after North launched two partnered managed portfolios with advice practices, Milestone Financial and Coastline Advice. InvestSense has been appointed as investment manager for both portfolios.

“Providing advisers and their clients with access to a diverse and growing range of high-quality and contemporary investments is a fundamental aspect of our strategy for North,” AMP director Edwina Maloney said.

“We’ll also continue to draw on our knowledge of financial advice to work with more advice practices and investment managers to develop tailored managed portfolios, recognising the value they provide their clients.”

In 2021, over 140 investment options were added to North’s investment menu, including a number of ESG-focused and innovation-based options.

The news comes after a report from State Street Global Advisors (SSGA) and Investment Trends found that a record number of financial advisers are using managed accounts.


The research showed that over half (53 per cent) of advisers are using managed accounts; a significant increase from 16 per cent a decade ago.

60 per cent of advisers are now also recommending managed accounts to their clients, up from 44 per cent last year and 33 per cent pre-COVID (2019).

Neil Griffiths

Neil Griffiths

Neil is the Deputy Editor of the wealth titles, including ifa and InvestorDaily.

Neil is also the host of the ifa show podcast.