Implemented Portfolios partners with self-licensed firm

Implemented Portfolios has announced it partnered with a self-licensed Tasmania-based advice firm to create a co-branded individually managed account solution.

According to a statement yesterday, Implemented Portfolios and Collins SBA in Hobart will create a technology enabled investment service.

"Our value proposition is to help client's make informed decisions about their financial life so that they feel confident they're on track. Portfolio management is essential to a client's journey but it's not the sole focus,” said Collins SBA managing director Jonathan Elliot.

“In a world of abundant information, being a stock picker or selecting the right fund managers is not a sustainable value proposition. We extensively researched the US and Australian markets and clearly technology is enabling far more effective portfolio implementation than ever before.


“It became clear that a technology enabled service, not a product, was going to achieve what we were looking for and that the strategic from the team at Implemented Portfolios aligned strongly with our own views. We can use Implemented Portfolios as a model portfolio MDA with different value and price points, or as a true customisable IMA where required whilst maintaining flexibility and leveraging the mutual benefit for both the client and our business.”

Implemented Portfolios chief executive for corporate development Santi Burridge added that he was “thrilled to be selected by a firm with the integrity and size of Collins SBA”.

partner features

“The fact that Collins SBA also has a large and successful accounting practice makes the decision all the more satisfying as we know accountants have been looking for a better way for their clients to be served in the wealth sector for many years now,” he said.

ifa reported in December 2016 that Collins SBA was one of the firms that left Godfrey Pembroke to begin operating under its own licence.


Implemented Portfolios partners with self-licensed firm
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