Class reveals new integration

SMSF software provider Class has revealed a new integration aimed at delivering significant business efficiencies and service advantage to wealth advisers.

Class is partnering with portfolio management technology provider Financial Simplicity to provide the integration, according to a statement.

The integration will allow advisers to receive a data feed of portfolio assets from Class directly into Financial Simplicity for SMSFs and other investment portfolios.

Class said that the Financial Simplicity framework will continually assess whether each portfolio is in line with the firm's investment policies overlaid with the investor's rule, preferences and constraints, and whether rebalancing the portfolio is appropriate.

Wealth advisers can then deliver highly personalised portfolio experiences, profitably, safely and with scale.

"Financial Simplicity is leading the way with an innovative portfolio compliance and modelling framework," said Class chief executive Kevin Bungard.

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Mr Bungard further adds that Financial Simplicity's integration with Class will help wealth advisers deliver successfully and profitably on their service proposition.

Financial Simplicity chief executive Stuart Holdsworth agreed with Mr Bungard, saying the partnership brings their respective capabilities together in providing a unique proposition to market.

"It is increasingly important that wealth advisers provide continuous and comprehensive counsel on their client investment portfolios to maintain a professional standing," Mr Holdsworth said.

Class reveals new integration
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Adrian Flores

Adrian Flores

Adrian Flores is a deputy editor at Momentum Media, focusing mainly on banking, wealth management and financial services. He has also written for Public Accountant, Accountants Daily and The CEO Magazine.

You can contact him on [email protected].

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