Life insurer AIA Australia has appointed a former GE Capital staffer as its new chief marketing officer.
AIA has appointed Renae Smith to the role, where the life insurer said she will lead a team of 41 people across its retail pricing, product development, marketing and AIA Vitality program.
Prior to her appointment Ms Smith worked for GE Capital Australia and New Zealand as its head of marketing and portfolio management.
Ms Smith has also held a number of senior marketing roles at Telstra and previously worked for World Vision Australia and Sharinga Networks in the United States and Australia.
AIA Australia chief executive Damien Mu said Ms Smith’s appointment comes at an ideal time for the business.
“[Ms Smith] joins us at an exciting time as we seek to build on our position as one of the fastest-growing life insurers in Australia,” Mr Mu said.
“Her extensive marketing experience will be crucial for us as we continue to expand our market presence and develop new products and services that meet the needs of our customers and partners,” he said.
Ms Smith will commence her appointment on 11 February 2015.
SUBSCRIBE TO THE IFA DAILY BULLETIN
24 Jan 2018FPA ‘never intended’ FPEC list for existing advisersBy Killian Plastow
24 Jan 2018ASIC investigation confirms in-house product biasBy Aleks Vickovich
24 Jan 2018CBA compensation payout hits $6.87m and risingBy Staff Reporter
23 Jan 2018Financial advice changing of guard ‘positive’By Staff Reporter
23 Jan 2018Royal commission, best interests duty and 2018 outlookBy Staff Reporter
23 Jan 2018Advisers challenged by geopolitical climate: reportBy Staff Reporter
- view all