‘ETF network’ gains adviser traction

A statement issued by ETF Consulting has revealed strong growth in its network and says the growth indicates demand for “independent” information about the market.

“Advisers and investors using ETFs are digitally savvy and use social media to enhance their advice practice – so LinkedIn was a natural place to connect with them,” ETF Consulting managing director Tim Bradbury said.

“The Australian ETF Network is really an information exchange. There is so much information available about ETFs, there was a clear need for something more centralised and co-ordinated, without any vested interests.”

Seventy per cent of network members are advisers or accounts, with 62 per cent coming from “IFA or ‘IFA-like’” businesses.

ETF product providers make up 12 per cent while institutional investors account for 3 per cent of members.