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Omniwealth expands into WA

Non-aligned dealer group Omniwealth has announced that Perth-based IFA firm Sovereign Plus has joined the licence, citing direct investment options as a factor.

Sovereign Plus principal Marie Bermingham said her decision to move to Omniwealth was a result of its being the only dealer group with an approved product list for direct investments that includes equities and direct residential property. She was also driven by the group's strong business to business support.

“Even though the business is well established and ostensibly FOFA-compliant, having been fee-based since 1988, I was looking for a dealer group that would allow me to deliver additional investment solutions and services that my clients are demanding and Omniwealth fits the bill," Ms Bermingham said.

"The opportunity to leverage with other planners around the country, sharing knowledge and expertise while remaining independent of the institutional marketplace, made our decision easy,” she added.

Ms Bermingham said many of her clients were sophisticated investors and she needed a group that consistently worked with her so she could remain on top of the best investment options.

Omniwealth managing director Matthew Kidd said Sovereign Plus is the "type of firm that we want to attract".

"Marie’s experience is incredibly valuable to the group as a whole and we are very excited to have a member in Perth,” he said.