Ignition strikes new robo partnership

Ignition Wealth has announced it will provide robo-advice services to a Melbourne-based financial planning and accounting firm.

Stantins Consultancy will integrate Ignition Wealth's robo-advice platform into its practice, providing clients with access to comprehensive automated advice.

"This technology allows us to grow our business by attracting new clients and monetising our existing distribution," Stantins partner Russell Walsh said.

According to Ignition Wealth, Stantins' clients will be able to complete their fact-find online. They will subsequently be provided with a recommended investment portfolio and, upon acceptance, be issued with an individual statement of advice.

Stantins partner Leonie Ladgrove said the new technology will allow the firm to reach a "whole new generation of clients".

"Millennials expect to be able to access all of their financial services from their mobile phones," Ms Ladgrove said. "We are looking forward to welcoming the adult children of our existing clients as well as a wealth of tech-savvy new investors."

Users of the robo-advice tool will be able to access their accounts 24/7 from all mobile devices. Accounts are updated daily at around 10pm and clients receive rebalance notifications via email or via an app.

Ignition Wealth chief executive Mark Fordree said Stantins is the first Victorian advice firm to partner with the company.

"We are proud to be providing a trusted business-to-business solution to financial services businesses in Australia," he said.

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