IFA Media Kit

ifa Media Kit

Media Kit

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ifa is the only title that specifically caters for non-aligned financial planners in Australia.

ifa has been in operation for over a decade, is deeply entrenched in the financial planning market and is well read and respected by the non-aligned sector. Advertisers have the unique opportunity to reach this influential demographic through print and digital platforms.

Key insights

  • Australia’s only title that specifically caters for the non-aligned adviser sector
  • Monthly magazine and daily news website connecting with thousands of advisers across Australia
  • e-Newsletter sent to over 15,000 professionals nationwide
  • e-Newsletter average open rate of 32%!
Print
ifa magazine

Cost per month | All prices exclude GST.

All dimensions displayed in table refer to width x height.

Advertising Rates Casual 3 months 6 months 12 months
Double Page Spread $15,730 $14,944 $14,157 $13,370
Full Page $7,800 $7,410 $7,020 $6,630
Half Page $4,260 $4,047 $3,834 $3,620
Third Page $3,340 $3,173 $3,006 $2,839
Strip Banner $2,840 $2,698 $2,556 $2,414

Inside front cover - 30% loading fee | Outside back cover - 25% loading fee

Online
ifa.com.au

Online positions have a minimum guaranteed 33% ‘share of voice’

Position 1 Month 3 months 6 months 12 months
Top Leaderboard $5,000 $4,750* $4625* $4,250*
Premium News MREC $4,750 $4,513* $4,394* $4,038*
Top MREC $4,500 $4,275* $4,163* $3,825*
Standard Leaderboard $3,000 $2,850* $2,775* $2,550*
Pop Up $12,000 Available upon request  
Skin^ Available upon request  

*Cost per month | All prices exclude GST.
^Does not appear on mobile

Bulletin Sponsorship
E-newsletter

Delivered daily, Monday to Friday to 15,000+ subscribers

Position 1 Month 3 months 6 months 12 months
Banner A $6,750 $6,075* $5,738* $5,400*
Banner B $5,760 $5,184* $4,896* $4,608*
Tower 1 $6,720 $6,048* $5,712* $5,376*
Tower 2 $5,760 $5,184* $4,896* $4,608*
Tower 3 $5,760 $5,184* $4,896* $4,608*
Native Advertising $8,000 Available upon request

*Cost per month | All prices exclude GST.

Print
1. Double page spread (DPS)

Text Area: 450mm x 290mm 
Trim Size: 460mm x 300mm
Bleed Size: 470mm x 310mm

2. Full page

Text Area: 220mm x 290mm 
Trim Size: 230mm x 300mm
Bleed Size: 240mm x 310mm

3. Junior page

Text Area: 172mm x 220mm 
Trim Size: 182mm x 230mm
Bleed Size: 187mm x 235mm

4. Half page vertical

Text Area: 95mm x 240mm 
Trim Size: 105mm x 250mm
Bleed Size: 115mm x 260mm

5. Half page horizontal

Text Area: 200mm x 120mm
Trim Size: 210mm x 130mm
Bleed Size: 220mm x 140mm

6. Third page horizontal

Text Area: 200mm x 70mm
Trim Size: 210mm x 90mm
Bleed Size: 220mm x 100mm

7. Third page vertical

Text Area: 60mm x 240mm 
Trim Size: 70mm x 250mm
Bleed Size: 80mm x 260mm

8. Strip Banner

Text Area: 200mm x 40mm
Trim Size: 210mm x 50mm
Bleed Size: 220mm x 60mm

 

All dimensions displayed in table refer to width x height.

Colours
  • All artwork must be CMYK (no spots) and 300dpi
  • Dark/rich black or large areas of black should be 100% black 40% cyan and this colour should not be set to overprint
  • Ink weight should not exceed 290%
Type
  • All type is to be a minimum of 5mm from the outside trim edge
  • Body type should be 100% black ONLY. Please do not use registration black
  • Large black type (over 40mm in height) should be rich black (40% cyan 100% black)
  • Type is to be no smaller than 5pt
Accepted file format
  • High Res PDF
  • All pages to be supplied with 5mm bleed
Contact
  • PRINT: Angela Britt - (02) 9922 3300, This email address is being protected from spambots. You need JavaScript enabled to view it.
Online
weba2015
1. Top Leaderboard
    Include Mobile Leaderboard
(W) 1150px X (H) 90px
(W) 320px X (H) 50px
2. Premium News MREC (W) 300px X (H) 250px
3. Top MREC (W) 300px X (H) 250px
4. Premium News Banner
    Include Mobile Banner
(W) 600px X (H) 90px
(W) 320px X (H) 50px
5. Pop Up
    Include Mobile Pop Up
(W) 600px X (H) 300px
(W) 300px X (H) 250px
webc
1. Website Skin^ (W) 1500 px X (H) 900 px (Internal Specs)
IFA BULLETIN
1. Banner A (W) 468px X (H) 60px
2. Banner B (W) 468px X (H) 60px
3. Tower 1 (W) 120px X (H) 240px
4. Tower 2 (W) 120px X (H) 240px

^ Does not appear on mobile


For further specifications, please click here
Digital Contact
  • Carl Mazzolo - (02) 8045 2053, This email address is being protected from spambots. You need JavaScript enabled to view it.

 

 

Russell Stephenson
Publisher
Phone: 02 9922 3300
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

John Briggs
National Sales Manager
Phone: (Direct) 02 8045 2010 Mobile: 0418 694 292
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

 

 

 
Issue Ad booking deadline Ad material deadline On sale date
Feb 05 Jan 2016 06 Jan 2016 31 Jan 16
Mar 01 Feb 2016 02 Feb 2016 26 Feb 2016
Apr 29 Feb 2016 01 Mar 2016 25 Mar 2016
May 29 Mar 2016 30 Mar 2016 23 Apr 2016
Jun 02 May 2016 03 May 2016 25 Jun 2016
Jul 30 May 2016 31 May 2016 25 Jun 2016
Aug 27 Jun 2016 28 Jun 2016 22 Jul 2016
Sep 01 Aug 2016 02 Aug 2016 26 Aug 2016
Oct 29 Aug 2016 30 Aug 2016 23 Sep 2016
Nov 04 Oct 2016 05 Oct 2016 29 Oct 2016
Dec 31 Oct 2016 01 Nov 2016 25 Nov 2016

All digital advertising is due 2 business days prior to launch
ifa Media Kit
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